Whealthness/Level 1: 2025 Crafting your Coaching Identity in the Age of AI (NBHWC: CEA-100079-1 )(ICF)

  • Free

Level 1: 2025 Crafting your Coaching Identity in the Age of AI (NBHWC: CEA-100079-1 )(ICF)

  • Course
  • 7 Lessons

Envision the extraordinary possibilities when a Master Coach joins forces with a Branding Expert — it's nothing short of magic! In this energizing 1-hour recorded session, we dive into how to shape a powerful coaching identity that stands out in today’s AI-driven world. You’ll explore the WHAT, WHY, and HOW of building your personal brand and designing a Signature Program that reflects YOU!

This training is for you if you are...

  • Starting a Coaching Practice. Needing expertise to establish a strong and memorable brand identity. This includes guidance around creating a compelling and coherent brand story, website, and marketing materials…

  • Rebranding your Coaching Practice. Wanting to refresh your image or change your target audience and want to ensure a smooth, successful transition…

  • Launching something new. Planning to launch a book, course, or other service and wanting to ensure that your offer aligns with your overall brand and resonates with your target audience…

  • Ready for change. Ruminating about what it might be like to (finally) get that income you’ve been dreaming of and well deserve…

Experience the magic of finally making the impact, without the struggle.

Structure of the 1-Hour Session

I. 2025 coaching landscape

II. Branding 101: What Why

III. 4 pillars of Coaching Identity & Business Success

  1. Discover and define your foundation: AI Do’s and Don’ts

  2. Unveil and strengthen your brand identity: AI Do’s and Don’ts

  3. Optimize your success: Signature Program growth: AI Do’s and Don’ts

  4. Price, assess, revise, relaunch: AI Do’s and Don’ts

IV. Next Steps

In this session you will...

  • Get an update on today's coaching landscape — including how AI is shifting the way coaches build visibility and trust

  • Gain a clear understanding of what branding is, why it matters, and how to express a human-first identity in an AI-driven world

  • Explore a real-life branding example to spark ideas for your own coaching business

  • Learn what a “Signature Program” is and how it helps you stand out, scale, and serve your ideal clients

  • Discover key do’s and don’ts when integrating AI into your brand and coaching approach

  • Leave with practical resources and the inspiration to begin crafting your unique brand and Signature Program

  • Earn 1 ICF/NBHWC continuing education credit and a certificate upon quiz completion

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Meet your Team

Meet Ellen "E1", your Master Coach

Ellen rebranded her business in 2022 and has quadrupled her impact since. By teaming up with Erin, she will share everything she knows about building a successful, thriving coaching business.

As a seasoned ICF PCC and NBHWC coach and thriving business owner, Ellen will turbocharge your coaching journey. We’ll sculpt your niche and craft a roadmap for your business success. From your niche, and website to a strategic social media plan, we co-create it all in your personalized sessions, scheduled at your convenience. It's not just coaching; it's a completely tailored program designed just for YOU!

Meet Erin "E2", Your Branding Expert

Acclaimed professional writer, sought-after storyteller, and creative messaging consultant with an illustrious 20-year career. Erin has witnessed the transformative power of compelling language time and time again, working with entrepreneurs, brands, and speakers globally to elevate their ventures through bold, scroll-stopping messaging. Her unique approach focuses on increasing impact, revenue, and visibility while ensuring that the messaging is perfectly aligned with the essence of who they are and the purpose behind their endeavors. As a true storyteller at heart, Erin's writing style is dedicated to fostering genuine connections, recognizing it as the key to business growth. Often identifying herself as a Professional Leaper, Erin embraces a mission to inspire others to take significant leaps in their businesses, lives, and stories.

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